Bully Ray says the decision to have Gunther announce a stipulation for his WWE Championship rematch against Cody Rhodes has caught his attention precisely because it breaks from the predictable formula the industry tends to follow.
The WWE Hall of Famer discussed the storyline on Busted Open Radio, using it to address his broader frustrations with the current state of professional wrestling.
I like it because it’s different. I’m very bored with pro wrestling. For the most part, nothing really gets me going. Every once in a while in WWE, every once in a while in AEW, and every once in a while in TNA, something catches me. Something resonates with me where I’m emotionally invested. But for the most part, I’m very bored. Everything is very cookie-cutter. Everything is very safe.
He singled out AEW as the promotion most willing to take creative chances before explaining what drew him to this particular Gunther development.
I would say maybe AEW, if there are risks to take, AEW will take more of the risks. So, having the heel make the stipulation, you’re like, ‘Isn’t this weird? Isn’t this different?’ And I’ll take different right now. I’ll take anything that doesn’t look like the same old, same old.
Gunther challenged Cody Rhodes for the Undisputed WWE Championship at Clash in Italy on May 31, coming up short in the title match. He is now set to announce a stipulation for the rematch on SmackDown this week.